REM and EM explained!

  1. Both REM and EM are relative units.
  2. EM children inherit size by scaling in relation to the parent font size.
  3. REM is only relative to the html(root) font-size.
  4. REM is best used to define the padding and margins.
  5. REM stands for “root em”.
  6. REM units help for responsive design.
  7. REM units are great for rapid prototyping.
  8. All sizes should be in REM units.
  9. REM units do not work in IE8.

Why Designers Fail

Here is a list of quick notes on why designers fail at the task presented to them. Refrain from doing these things and you will be a success.

  1. No Ambition – Success takes a long time.
  2. No Plan – You’ve got to have a plan to not fail.
  3. No Point of View – Find your voice and sing loudly.
  4. Afraid of Criticism – Designers are private people.
  5. People Pleasers – Design for yourself.
  6. No Exposure – Exposure is critical for success.
  7. Pay Me Syndrome – “Show me the money” mentality.
  8. Runway Addiction – Putting on a fashion show.
  9. Wrong Starting Point – Chasing after the big prize.
  10. Saturated Market – We are global because of the internet.

Adobe Photoshop & Illustrator Keyboard Shortcut Cheat Sheets

I’m excited to present Photoshop and Illustrator keyboard shortcut cheat sheets for Adobe CS6 from ZeroLag. They designed it specifically with graphic designers in mind. They also provided code below the graphics so you can share it on your blog to help improve the productivity of fellow graphic designers. There are printer-friendly versions that fit perfectly on letter-size paper for quick referencing.

Printer Friendly Versions (CS6 & Below):
Photoshop Keyboard Shortcut Cheat Sheet >> Download here
Illustrator Keyboard Shortcut Cheat Sheet >> Download here

Printer Friendly Versions (CC):
Photoshop Keyboard Shortcut Cheat Sheet >> Download here
Illustrator Keyboard Shortcut Cheat Sheet >> Download here

15 Tips for Self Promotion

I hope you enjoy these tips on self promotion in the design field.

  1. Do something different – Dream up some caper that isn’t on this list and put it into action with characteristic flair.
  2. Talk to (real) people – Don’t just talk to designers, talk to everyone and anyone.
  3. Stay in touch – Exchanging favors is what makes the world go round.
  4. Target your audience – It’s no good getting a database of random design firms and sending them all an email.
  5. Initiate your own projects – Don’t just complain about being unable to do the type of work you want to be doing – do something about it.
  6. Collaborate – Creative people spark when they’re brought together.
  7. Don’t be a stalker – Meeting people in the flesh is undeniably worthwhile, but sometimes you just have to accept that people are busy.
  8. Put your name on the work – Think about it: what’s one of the first things people look for once they’ve clocked a masterpiece? The signature.
  9. Go postal (snail mail) – If you can’t get there yourself, why not send a little something to keep your work fresh in people’s minds
  10. Learn to submit – Publishers sometimes invite open submissions for their titles, so submitting work to these books and magazines is a great way of getting your work into people’s hands.
  11. Win hearts and minds – Always be prepared to stand up for what you believe in, but make sure you’re the kind of person people enjoy hanging out with.
  12. Be in the competition – Granted, you might put in a lot of effort and get nothing in return, but that’s the nature of competitions.
  13. Think like a brand – If your promotional efforts are going to pay off, they have to be leading to a consistent point – that is, your brand.
  14. Blog for self motivation – If you have a lively blog with interesting content, it can be a real winner in more ways than one.
  15. Be enthusiastic – Being genuinely excited about a project will not only get you remembered by the client and fellow creatives, but also helps inspire everyone else involved to give it their all.

The History of Graphic Design

This great deck shows a broad history of Graphic Design from its coinage to the practices of responsive design going on today. Graphic design is the art or profession of combining text, pictures, and ideas in advertisements, publication, or website. At its widest definition, it therefore includes the whole history of art, although painting and other aspects of the subject are more usually treated as art history.

Continue reading “The History of Graphic Design”